Videos:

Transcript:

A key when it comes to beyond greening and being able to land it on the ground successfully, in my view, is what I call getting to the ... even the next generation of beyond, beyond greening would be what I call becoming indigenous. It's what I call native capability, which means not sticking with the attitude that we, the western capitalist or the entrepreneur, know everything and know more than those on the ground and therefore can conceptualize the solution and then we would use language like deploy it or target. When you here deploy and target look out, right. That implicit in that is the idea that we know everything, right, that we're superior, you know, us in the North or in the rich world and all those other poor people out in the rural areas, in the slums you know, are supplicants and we'll solve their problems. That's quite dangerous in my view, but I think it tends to be the dominant mode, so becoming indigenous, developing native capability, first and foremost means being a bit humble, admitting may be that you know, we sitting here in New York or in London or in Tokyo, don't really know everything and in fact, we may need to take a healthy dose of humility that those in the actual situation are smart, motivated, energetic and have a deep understanding of what the real needs and problems and aspirations are in their own communities.